P R O J E C T
TNP Super Kaki

C L I E N T
Singapore Press Holdings

W H A T   W E   D I D
Design, Marketning, Campaign, Video

O V E R V I E W
Besides the standard marketing campaign for launch of The New Paper’s rewards program “TNP Super Kaki”,  this project also included the production of a limited edition memorabilia for new and existing subscribers.